How To Market Your Blog and Gain More Followers: So Easy An Old Person Could Do It

Written as an example for a basketball coaching blog

1. Find similar blogs

You can start looking for related blogs by using the search engines. Search using relevant keywords + “blog”. Use the singular and plural form of the keywords for each search.

For example – “basketball blog”, “basketball blogs”, “basketball coaching blogs”, “NBA blogs”, “sports coaching blogs”, “high school basketball blog”, etc.

If you do these searches on multiple search engines (bing,google,, etc) you will come up with more options than if you were to only search on google.

Once you have found related, high quality blogs you should either bookmark them, put them in a spreadsheet, etc. Keeping track of everything can save headaches later on.

After finding and organizing your potential candidates you should subscribe to, or “follow” their blog. This normally involves submitting your email address and/or website with some simple personal information. After subscribing you will be updated (by email) of any new posts, & of replies to any of your own comments made on other people’s blog.

*Note-It might be a good idea to make a new email address dedicated entirely to following others’ blogs. This way you can separate your personal email and your blog related email.

2. Interact with the related blogs you have found

Most blog owners will post updates anywhere from 1-10 X per week. Considering the amount of related blogs you may have found, this can be an overwhelming amount of information to comment on or add to. As a result, it is wise to only interact with blog posts that you are either very knowledgeable on or feel strongly about. You have to be saying something important or enlightening to persuade other readers that you are an expert. After a few comments, regular readers of the related blogs will recognize your expertise, and in turn check out your own blog – this will lead to more followers for you.

*Note you don’t always have to disagree with a blog post to feel strongly about it. If a post is written particularly well and you find it informative, its not a bad idea to comment about why you enjoyed/agreed with the post and what specifically you liked about it. This can result in happy blog owners, who may eventually ask for you to write a guest blog post.

It is a good idea to mix-up the type of comments that you make. Some can be a debate if you disagree with something. Some can be made in agreement with a post. Others still may add on something that was stated. Its important to switch it up so that you don’t look negative or like a yes-man. You want to stimulate thought with your posts.

The goal of commenting on other blogs is to gain backlinks to your own blog, as well as establish credibility in your community. When commenting on others’ posts there is usually a spot for your own website, which will be hyperlinked through your name. It will look similar to this- Mauro Panaggio says: – The link should link to your blog (

3. Comment on basketball related articles & news

The internet is filled with basketball articles and news. Start by doing a search for the different types of articles you would like to add to.

Use searches like “basketball articles”, “basketball coaching articles”, “basketball defense articles”, “basketball offense articles”, “free-throw articles”, etc

Use any relevant keywords with the word “articles” or “article” at the end and you will know doubt find thousands of possible places to comment and add a link back to your blog. Get creative with your searches. You can be as specific or broad as you like. Things like “Orlando Magic articles” and “Orlando Magic strategy articles” will all yield different results. Focus on the highest ranking articles, as these will be seen more and result in more people reading your comments. The only exception is with broad searches like “basketball articles”. In this case it is possible that the first 5-10 pages could all get enough traffic to justify a comment.

The second part of this step is to stay up with current basketball news. These get the most traffic, however there are usually many comments. This can make it easy for yours to get lost and overlooked. It is important to pay attention to the regulars commenting on these types of articles. They are usually leads to find new blogs and possible interaction/networking. When commenting on news articles, it is important to keep your responses shorter and to the point. Don’t forget to add your website’s hyperlink.

4. Submitting to relevant blog directories

In order to make it so that your blog is easily found, it can help to submit to multiple blog directories. This involves doing a number of searches. Use keywords followed by the word “blog(s)” + the words “directory” or “directories”

“Basketball blog directory”, “Coaching bog directory”, and “Sports blog directory” are all good starts. These may not return very many relevant results, though.

After this, try searching for and submitting to general blog directories.

“blog directory”, “blog directories”, and “free blog directory” are good searches to start with.

*Note do not spend too much time on this step It is much less important then the other steps and can be implemented when the others have already been done for the day. This process can be frustrating and time consuming.

5. Look for guest blogging opportunities

There are many websites dedicated to bringing together bloggers and people looking for guest blog spots. Start with some simple searches and elaborate as needed.

“Basketball guest blogging” “Guest blogging opportunities” etc

In most cases you will have to sign up as a member at these sites (its usually free). This step can help gain a lot of exposure for your blog as well as provide relevant backlinks.

6. Turn your blogs into articles

Many informative blog posts can be “spun” into articles and submitted to numerous article sites. If done correctly this can result in increased exposure and useful backlinks. Some of the most effective article websites are: EzineArticles, ArticlesBase, GoArticles, and ArticleDashboard.

Spinning your blog posts into articles is an art. The key is to develop content that sounds very interesting (good title) and targets keywords with high search density.

7. Writing effective blog posts

While you should provide lots of fundamental and skill related content for your blog, it is important to spread this out among more light hearted blog posts. For example, in one week you may do a posts about “Motivating your team when they are losing”, “5 coaches who should be fired”, and “Why ____ could have helped the Magic beat the Jazz”.

Some posts should be strictly informative, others opinions, some made as commentary about recent games or events, and others a combination of all 3.

It is important to keep the blog posts at a reasonable length, as attention spans are short nowadays. Also be aware of others who may be commenting on your posts, and be sure to respond if the situation requires it. Constructive interaction may lead more word of mouth followers. Just be sure to keep an open mind when dealing with others’ opinions. You always get the occasional jerks or idiots who don’t know what they are talking about.

Be sure to include any relevant pictures, links, or audio/video that may help your readers. This can make the difference between a good or bad post.

Remember to determine who your readers are (or who you want them to be) and cater to them.

8. Utilize existing channels and contacts

This one is a no brainer. After you have made a few posts and your blog is looking good, reach out to anyone you already know and that might be interested. Ex players, coaches, and anyone else who might pass along the word. Use emails, Facebook, and even phone calls to inform others about your blog and encourage them to tell their friends.

This step will help you gain a good base of followers and is a great starting point. It is much harder to gain followers you don’t know, especially if you currently have little no none to begin with. People tend to follow blogs that already have a lot of followers, so starting with the low hanging fruit is key.

Women’s Basketball – It’s a Thin Line Between Strength and Beauty

If women dunked on the regular, would they be superstars? Would their dunking be responsible for sold-out arenas and high school gyms all over the world? Just imagine for one second, if you went to a women’s basketball game and there were wind-mill, 360, and alley-oop type dunks happening within the game on the regular. How would you feel about women’s basketball then? How would you perceive these women now? Would this make you withdraw or enhance your support? Would you respect these women and the game more if this were reality? Would you pay to see this? Ponder this. Would it matter to you if these same women wore high-heels or sneakers off the court? Would or would it not matter to you, if these women’s physiques were so cut and well-defined that they put most average and healthy men physiques to shame? From my 16 years of experience in women’s basketball, I’ve noticed that not only female basketball athletes, but the majority of female athletes, are judged first on looks alone before their athletic ability is even recognized.

The image of women’s basketball to some is perceived as a group of masculine women who mimic their “talents and image” after their male counterparts or labeled the infamous term and my favorite, the “tomboy.” A woman named Senda Berenson first introduced basketball to women in 1893. She altered Naismith’s rules around to avoid the unwanted roughness of the men’s game. Berenson eliminated physical contact as much as possible to make the sport of women’s basketball socially acceptable and to ease the mind of “then” society’s attitudes and thoughts toward female sports, when at the time gymnastics was the leader in physical fitness for women. Berenson also thought of physical contact as insulting, which is one of the main reasons she wanted to change Naismith’s original rules.

Well, the last women’s basketball game I attended, I overheard a man behind me referring to one of the players on the court as a man and making subtle and sarcastic remarks about this particular player because her build was very strong and her talent very extraordinary. He would say things like, “Good shot man,” and laugh while his wife attempted to hush him and deter him from embarrassing her even further. Her appearance seemed to be overshadowing her performance to this particular person. The year was 2008, not 1893.

At times, I can not help but wonder if the majority of people view women’s basketball this way: appearance first and talent second. I read basketball blog posts every now and then to see if there are any new comments or real knowledge posted on the subject of women’s basketball only to my dismay. I see the usual, “Women’s basketball is just not as entertaining as men’s basketball” or “They would not have even lasted this long if it wasn’t for the NBA’s backing.” Huuhhhh is the only reply that I have at this point anymore to those comments. Ok, not really. However, I can not say this next sentence enough. This might be one of the most important times, if not, the most important time for women’s basketball to leap to new heights. The talent is expanding in so many game-changing ways. Read about Britney Griner. No, go look up Brittney Griner on YouTube and tell me that is not entertainment or that women’s basketball is not evolving for the better.

There is no mascara, no eyeliner, no eye shadow, no foundation, no lip gloss or lipstick. However, there is a resilience, a strength, a fortitude, a passion, and a love so pure in women’s basketball. Let’s allow women’s basketball and its strong and beautiful athletes to finally flourish. The time is now. Let’s not judge a face or personality that we have yet to experience off-court. Let’s appreciate the same amount of hard work these women and young girls put in to perfect a skill, a craft, a way of life, just as the M.J.’s, Magic’s, Lebron’s, and Kobe’s did and do. Let it be “A League of Their Own” because they are talented by skill and not by your presumptions. When can our appearance not matter and our talents be recognized first and foremost?

Of course, we are women; but we are also athletes, we are mothers, we are Michelle, we are Oprah. We are strong and beautiful. We can dunk and bare child. Now, is that not beautiful?

You can protect a young girl or woman’s dream by supporting women’s basketball by: attending women’s basketball games and spreading the word on its athletes. The time is now to help push a league to new heights, to help drive a young woman or girl to her potential, and to help a dream soar.

Women’s basketball is the record and I’m just the d.j.

The Importance of Vertical Jump Training in Basketball

As a basketball player it is important for you to jump high. Nobody is going to argue about that. Everybody who is physically healthy is able to jump, but to stand out from the rest of the world basketball players have to jump higher. Especially if they play in a team and have just the slightest ambition to perform well. So therefore it is important to focus on your vertical jump training.

Those athletes whose vertical jump is good tend to be better in their whole performance, not only at jumping. The vertical jump is a tool for more than just jumping. It increases the explosive strength of your body and the ability to use your strength and it also helps to show your power in your sport. In the world of sport the vertical leap is a way for coaches of measuring what kind of sportsmen they have in their team.

So vertical jump training is essential when you play basketball. Maybe you train with the whole team on that, but to get real results it is important to train your vertical jump four to five times a week. You probably do not train that often with your team – unless you are a pro – so the message here is to do a lot of that training by yourself. If you do not have instructions from your coach or trainer, you may surf the internet to find some good exercise programs. Some are free, for some you pay. You should also look up some basketball blogs or forums where people exchange the best tips on vertical jump training.

Make sure you give your legs a few days a week the rest they need. Or you need, more specifically. Getting a high vertical leap is not coming to you overnight; you have to work hard and long for that. So bursting out in a few weeks of seven days of training and then let go because you are fed up, is not the best way to go about it. To stay committed to the vertical jump training you must give yourself some days off.

Furthermore you must see to it that you eat enough proteins after an exercise session. That can be in natural food like grains, cereals, nuts, lentils or peas or by supplements. On the other hand you must also take enough carbonates and fat in to keep your body in athletic top form. Your club may have a diet advisor you can consult or will know whom to send you to. There is nothing wrong with hard training as long as you take good care of yourself.